SlideShare: From A Pivot To Being Acquired For $118 Million

SlideShare needs no introduction. It went from being a pivot of an already successful consulting business (Uzanto) and a pioneering software (MindCanvas) to being a force to reckon with in the professional content community present online.…

How InMobi Became India’s First Unicorn

InMobi acquired the coveted title of India’s First Unicorn when it earned a $1 billion valuation and was strategically positioned to challenge the status quo of Google and Facebook in the mobile ad space. Despite the doubts and questions…

Wingify: How a B2B SaaS startup soared to $18M ARR

For Wingify to go from 0 to $18M in Annual Recurring Revenue, 6,000+ paid clients in 90+ countries, backed by a team that grew from the lone founder to 200+ people, in 7 years and that too bootstrapped is undeniably startling!   Fact…

BharatMatrimony: Idea to IPO, The Complete Marketing Strategy Breakdown

Featured in the Limca Book Of World Records for Most Number Of Documented Marriages Online, Matrimony.com is India’s leader in online matchmaking with a market share of over 60%. With 3 million active users, 4000 employees, and 140 branches…

Chumbak: The Complete Marketing Breakdown

Let’s get it straight; most Indian startups are failing. As a nation, we aren’t producing what we must, and the struggle is real! Yeah, sure a lot of them are raising money but talk to any real entrepreneur, and they’d rather…
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How Nearbuy Grew to 100,000+ Locations Using Experiential Marketing

Nearbuy.com (previously Groupon India) is a pan-India online marketplace platform that allows customers to connect with local merchants present in more than 35 cities in India. As a business, it allows customers to discover, buy, save…

ShoutMeLoud’s Growth Breakdown: The Ultimate Guide For Bloggers

Over 6.7 million people blog globally. Blogging is a trend that has caught on fast and furiously. How does one benefit from blogging, not just socially but also monetarily? The story of ShoutMeLoud a pathbreaking blog platform and its pioneering…